CAptivate is a good product but could be improved in a few ways:
creative cloud deployment
bundling options (inclusion with Master collection) why? We have moved to the era of student content authoring using creative tools. Student learning narratives naturally extend to creating interactive and dynamic engagements with the conten of their learning. My students in design are using it to build learning modules on typography for Freshmen
it is no longer the exclusive domain of gatekeeper faculty and eLearning designers.
there is a need to create WORKSPACES like CC offerings. ONE of which should be HTML5
you ou shouldn't have to build then preflight to find that certain functions are not supported.
jim